Long Branch Pooch Parade Coming Saturday

The Long Branch Block Party and Pooch Parade is coming to Brighton Avenue on Saturday Sept. 28 from 10 a.m. to 4 p.m.

The road will be closed between Ocean Boulevard and Second Avenue during that time.

The event is co-sponsored by theGreater Long Branch Chamber of Commerce, the City of Long Branch, Monmouth Medical Center, Central Jersey Bank, Back on the Racks, RSI Bank, Staybridge Suites, Investors Bank, Colonial American Bank and 95.9 FM the WRAT.

The family-oriented event will feature local food, crafters, children’s activities including Bounce houses & Fire truck rides courtesy of the Long Branch Fire Department, Touch The Truck, a Long Branch Police Department K-9 demonstration, pumpkin painting and Build a Scarecrow. The Amerigo Vespucci Society will have a bocce tournament in the park starting at 11 a.m.

One of the major highlights of the event is the Pooch Parade which will feature costumed dogs parading down Brighton Avenue. Judging will be for the Best Overall Costume (1st, 2nd and 3rd Place). First place will include a cash award.   

If resident would like their dog(s) to participate, they can contact the Chamber office for an application.  There is a $5 fee for the each dog which is being donated to Wag On Inn Rescue, A NJ recognized 501(C) 3 organization, located in Monmouth County.

Wag On Inn Rescue is a small group of dedicated volunteers, trying to find new homes for dogs and cats. 

The Pooch Parade is scheduled to begin at 1 p.m. in West End Park with line-up at 12:30 p.m. on Brighton Court. 

All dogs must be registered for the event. Registration forms are available at the Chamber office, 228 Broadway; Vanity Fur, 82 Brighton Avenue and the Chocolate Lounge, 81 Brighton Avenue. Registration will also be available the day of the event until noon at the Chamber kiosk.

Central Jersey Bank will be conducting the Scarecrow Building which is open to all. Judging will be at 3 p.m. and the scarecrows will be on display at the park through the weekend.

Touch The Truck will be back courtesy of the City of Long Branch Public Works fleet. Children will be able to climb in, under, around and through several city-owned vehicles.

The Long Branch Fire Department will be manning the fire truck rides.

The bounce houses will be available with a $10 bracelet fee and kids can go in all three bounce houses all day.