Opening of Joe's Crab Shack Lures 18 to Camp Out Overnight [VIDEO]

The lure of free Snow crab legs every month for a year was enough to prompt about 18 seafood lovers to camp out overnight to be among the first in line when the new opened in on Tuesday.

"This is our biggest opening," said Sicily McCambridge, a senior field marketing manager for the chain. It's the fourth location in New Jersey, with over 120 restaurants nationwide.

According to representatives for the funky nationwide seafood chain, patrons began lining up at about 9 on Monday night to be among the first 100 customers on line when doors officially opened the next day and qualifying for vouchers for free Snow crab legs every month for a year. By the time the official ribbon cutting kicked off at 11 a.m. on Dec. 27, almost 300 people were standing on line to check out the new satellite restaurant located at the .

While they waited, folks were entertained by music from the PartiGras Pep Band and the Nets Dancers were on hand for autographs and photos.

Servers dressed in tie-dyed tshirts emblazoned with big peace signs and "Peace, Love & Crabs" entertained folks on line with some dance moves and then lined the entryway inside the restaurant and high-fived patrons as they entered.

The 284-seat Eatontown Joe’s Crab Shack will employ 245 people, according to a release from the restaurant, and is located at 190 Route 35, across from the